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Mailchimp
Email marketing and automation platform
AutomationEmail MarketingAutomation
About
Mailchimp is a leading email marketing platform that helps businesses create, send, and analyze email campaigns with automation, templates, and audience management.
Use Cases
- Email newsletter campaigns
- Automated drip sequences
- Landing pages and signup forms
- Audience segmentation
Pros & Cons
Strengths
- +Beginner-friendly email marketing
- +Generous free tier for small lists
- +Good template library
- +Marketing CRM features
Limitations
- -Pricing jumps sharply with list size
- -Deliverability requires list hygiene
- -UI feels dated in places
